AI Act — transparency obligations (European Union): what it means for AI companion apps
Providers must make clear to users that they are interacting with an AI system, with labelling duties for synthetic content.
This measure is in force. Last reviewed 9 November 2026. Not legal advice.
What it requires
Providers must make clear to users that they are interacting with an AI system, with labelling duties for synthetic content.
That is the extent of what our tracker records. For definitions, deadlines, penalties and exemptions, see the primary source ↗.
Who it applies to
In general, AI companion and chatbot services operating in or serving users in European Union. Whether a particular product is in scope depends on the definitions in the measure itself, so check the source and take advice.
What to do about it
The full list of measures we follow is on the regulation tracker.
Common questions
What does AI Act — transparency obligations (European Union) require of AI companion apps?
Providers must make clear to users that they are interacting with an AI system, with labelling duties for synthetic content. For the full detail, see the primary source.
Is AI Act — transparency obligations (European Union) in force?
Our tracker lists its status as "In force" as of 9 November 2026. Check the primary source for current dates.
Who does AI Act — transparency obligations (European Union) apply to?
In general, AI companion and chatbot services operating in or serving users in European Union. Scope and exemptions are set out in the primary source.
Where can I read AI Act — transparency obligations (European Union)?
The primary source is at https://artificialintelligenceact.eu/article/50/.